Every year, Cyber Monday falls the week following Thanksgiving. This day has become synonymous with massive sales events at stores across the United States. What is Cyber Monday, exactly?
What does Cyber Monday stand for?
Cyber Monday refers to the Monday after Thanksgiving for American customers. This online shopping event was initially created by business owners and aimed at encouraging consumers who were doing online shopping and was now often deemed an extension of the Black Friday sale.
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In 2014, Black Friday surpassed Christmas Eve as the most important shopping day of the year. The holiday was named after the date on which retailers began their doorbuster sales, which offered steep discounts on items sold before the holidays officially began. Shoppers nowadays flock to stores like Amazon, Walmart, and Target to get the latest gadgets at deeply discounted prices.
Cyber Monday is similar to Black Friday and Small Business Saturday. It’s a day when people shop both online and offline. Some companies even provide employees with time off from work to shop for deals.
Understanding Cyber Monday
This is the week of Cyber Monday. Originally conceived in order to encourage shoppers to shop online. While Black Friday is a holiday weekend the day of thanksgiving remains the busiest shopping holiday of the year, the COVID-19 event may have contributed in part to the rise of the internet on Black Friday in 2020. Traditional retailers spend increasing time and effort to sell online in order to compete against one another and their online rivalries. The National Retailer Federation predicted online spending would rise between 240 billion and 246 million in 2018 during the holidays.
What is special about Cyber Monday?
Cyber Monday means Monday following Thanksgiving weekend for eCommerce. As the retailers do during Black Friday online retailers often offer special offers, discount offers, or sales. Other big retailers also provide exclusive, website-based promotions.
How did Cyber Monday emerge?
People will score Cyber Monday deals online after the Thanksgiving turkey has been carved and Black Friday shoppers have returned home with their discounted loot. Last year, Americans spent more than $9 billion online on Cyber Monday, making it the country’s most significant e-commerce sales day. But how did this “holiday” emerge?
Cyber Monday occurs the Monday following Thanksgiving, two days after Black Friday. The National Retail Federation created the term “Cyber Monday” in 2005, introducing it in a press release that defined a new trend the group had noticed a few years prior: online revenue and traffic surged on the Monday following Thanksgiving every year. Soon after, the term was adopted by media outlets and retailers.
Cyber Monday, like Black Friday, was a reaction to customer behavior, according to Barbara Kahn, a marketing professor at the University of Pennsylvania’s Wharton School. When people returned to work on Monday after spending the holiday weekend at home, they had access to computers and the web for the first time in the 1990s and early 2000s, not everyone owned a computer or kept one at home as we do now. Back at work, according to Kahn, allowed shoppers to look for deals at online-only retailers, giving them access to a new range of products they might not have found in stores. Retailers with an internet persona in addition to their shopfronts also held Cyber Monday sales, allowing them to reach a larger audience.
The blurred line between Black Friday and Cyber Monday
Black Friday and Cyber Monday were once separate events, with one dedicated to in-person shopping and the other to online shopping. However, they have recently bled into one another. Black Friday is becoming longer each year, with some retailers offering sales as early as November or even October. In terms of online shoppers, Black Friday has been outpacing Cyber Monday, even though Cyber Monday has historically generated more revenue.
This shift in consumer and retailer perception puts additional pressure on Cyber Monday sales to begin earlier. Shoppers have come to expect early discounts, so many direct-to-consumer brands and online-only retailers begin their Cyber Monday sales months or weeks before the shopping event.
However, Cyber Monday sales do not always end on Cyber Monday, extending the shopping holiday on the backend as well. Many retail brands offer online-only sales that last the entire week after Thanksgiving, turning Cyber Monday into Cyber Week.
Will Amazon have Cyber Monday Deals for 2022?
Amazon is offering deals from popular brands like American Girl, Lemme, VVARDISE, Pelotone & SkullCandy. Cyber Friday deals will be released to the public on Amazon beginning Friday, October 25.
Major Websites Who Run Deals For Cyber Monday
In terms of holiday season market share, the top online retailers in 2020 were:
- Amazon—40.4%
- Walmart—5.1%
- Target—3.8%
- Best Buy—3.4%
- Apple—3.2%
- Instacart—2.8%
- eBay—1.8%
- Home Depot—1.7%
- Etsy—1.6%
- Costco—1.4%
Cyber Monday Milestones
With its official naming, Cyber Monday became designated as the day for deals and discounts, reinforcing its popularity. There was a huge impact almost immediately.
In 2005, sales were $484 million. By 2010, that number hit the $1 billion mark.
In 2011, CNBC reported for the first time that Black Friday and Cyber Monday had merged into a single Thanksgiving shopping weekend.
By 2016, most major retailers had moved from Cyber Monday to Cyber Monday Week, offering a revolving menu of deals over several days. Amazon was a leader in that movement followed by Kohl’s, which extended its Cyber sale into December.
Cyber Monday sales in 2019 reached $7.9 billion partly due to Black Friday sale items selling out and then being offered again on Cyber Monday, giving consumers a second chance at some of the best deals.
The year of the pandemic, 2020, saw more consumers shopping online during Thanksgiving weekend than ever before. Black Friday digital spending hit $9 billion and Cyber Monday spending reached nearly $10 billion. In 2020, Cyber Monday even knocked Black Friday off the perch as the top-planned shopping day. Going into the 2020 season, 30% of shoppers said they planned to shop Cyber Monday sales, compared to the 24% who said they planned to shop Black Friday sales. The pandemic likely had a lot to do with this outcome.
Cyber Monday deals 2022: early sales, and our predictions for later this month
Cyber Monday 2022 will be ‘officially’ taking place on November 28th this year, but you can expect plenty of deals cropping up around this date – both before and after. Alongside the recommended deals themselves, we’ve also included plenty of helpful tips, advice, and answers to frequently asked questions – like how Cyber Monday stacks up against the preceding Black Friday deals event, for example.
Laptops, TVs, and appliances are just a few of the tech-staple categories you can expect excellent Cyber Monday deals, although the sale doesn’t just cover tech. Since Cyber Monday follows the generally more well-known Black Friday event, there will be thousands of hold-over deals on everything from mattresses, clothes, and books, to toys – and plenty of exclusive sales too. Overall, it’s a fantastic time to do your Christmas gift shopping and the last big sale before the end of the year.
Early Cyber Monday deals are live
You can look through several early Cyber Monday deals. We’ve started compiling the best deals for 2022 below, and as November approaches, we’ll be updating this list with hundreds of recommendations on everything from TVs to mattresses.
We recommend bookmarking this page and returning frequently now, as things will only get hotter from here. Some Cyber Monday deals have already come and gone. Best Buy, for example, no longer offers computing discounts such as $100 off the Microsoft Surface Laptop Go 2, $500 off the Asus
Other deals, such as Samsung’s discounts on the S22 series, are still available, but not as generous as they were a day or two ago. Previously, you could save $150 and get up to $700 off with an additional trade-in rebate—now, you can save $75 and get up to $500 off with a trade-in. Best Buy also had a sale on the Amazon Fire TV 75-inch Omni Series 4K UHD Smart TV, selling it for $599 instead of $1,099—but it’s now $859.
With this in mind, if you see your dream Cyber Monday deal, you must act quickly. After all, the discount – or the stock – may not be available for long.
Early Cyber Monday Deals To Check Out
Instant Pot Duo 6-Quart 7-in-1 Electric Pressure Cooker: $79.99 $50 at Walmart
Save $29.99 – Instant Pot pressure cookers are always a favorite over Cyber Monday and you don’t even have to wait to score an early deal on the best-selling Duo model this week. Walmart has this popular appliance listed at its lowest price this week with a deal that’s $29 less than Amazon right now. This appliance combines seven popular kitchen appliances into one device and features 13 customizable smart programs and is a great way to prepare a wide range of meals efficiently.
Fire TV Stick 4K with Alexa Voice Remote: $49.99 $24.99 at Amazon
Save $25 – If you’re looking to stream your content in 4K resolution, Amazon has a massive 50% discount on the Fire TV Stick 4K which brings the price down to a record-low of $24.99 ahead of Cyber Monday. The best-selling Fire Stick allows you to stream your favorite content in 4K Ultra HD resolution with support for Dolby Vision, HDR, HDR10+, and Amazon Alexa for hands-free control.
Apple Watch 8 (GPS, 41mm): $399 $349 at Walmart
Save $50 – This Apple Watch has been out for less than two months but it’s getting an early Cyber Monday discount at Walmart. For $349 you can get an 18-hour battery life, and a heap of new health and fitness functions thanks to watchOS 9 which includes a skin temperature sensor for better stress and sleep tracking, as well as menstrual cycle tracking and better heart rate monitoring.
Apple iPad 10.2 2021 (64GB): $329 $299 at Amazon
Save $30 – Amazon’s deals ahead of Cyber Monday has Apple’s entry-level iPad on sale for $299. While it’s not the speediest tablet in the range, a decent screen, quality design, and relatively speedy chip make this the iPad that suits most people’s needs the best. For streaming, shopping, and doing a few light work tasks, it’s a great choice, and today’s deal is just $30 more than the record-low price.
Echo Dot (3rd Gen) Smart Speaker: $49.99 $17.99 at Amazon
Save 60% – This early Cyber Monday deal is your chance to get the best-selling Echo Dot for just $17.99 – the lowest price we’ve ever seen.
LifeStraw Personal Water Filter: $50 $14.99 at Amazon
Save $35 – This personal water filter is just $5 above its lowest-ever price. It’s an ideal gift for anyone who likes camping, hiking, or traveling to countries with unsafe drinking water.
Apple MacBook Air (2020): $999 $799 at Amazon
If you’re looking for a MacBook ahead of Cyber Monday, Amazon has slashed the price of the 2020 MacBook Air down to a record-low price of $799. The powerful 13-inch laptop delivers excellent performance thanks to Apple’s M1 Chip and includes an ultra-thin design and an impressive battery life. It’s fantastic value for money and the best deal you can find.
Amazon Fire 7 tablet (16GB): $49.99 $34.99 at Amazon
The cheapest Fire tablet deal, Amazon’s deals ahead of Cyber Monday include the 2022 Fire 7 on sale for just $39.99 – a new record-low. The best-selling tablet features a seven-inch display, 16GB of RAM, and up to seven hours of battery life.
Ninja Supra Kitchen System: $199.99 $99 at Walmart
Half price – Walmart’s early Cyber Monday deals include the cheapest price we’ve ever seen for this food processor. Ninja is a top small appliance brand so you’re getting a decently made product here. Powerful enough to make all types of smoothies, even with ice and whole fruits, this processor is a great option if you’re looking to make healthy beverages and soups easily.
Keurig K-Select Coffee Maker: $140 $70 at Best Buy
Half price – Another early Cyber Monday deal from Best Buy has slashed the K-Select to a record-low $70 (and in every color variant, too), which is a price we don’t think we’ll see beaten on Black Friday itself.
Samsung Galaxy S22 series: $75 off, plus up to $475 off with a trade-in at Samsung
Samsung’s pre-Cyber Monday deals are off to a great start with a nice promotion on the Galaxy S22 series of smartphones. All three devices are available with a flat upfront $75 discount and a hefty trade-in rebate of up to $500 on the Galaxy S22 and S22 Plus. The Ultra has an enhanced trade-in rebate of up to $825, so it’s worth upgrading to the more premium device if you’ve got the dough and a highly valued trade lined up.
Galaxy S22: $799 $324.99
Galaxy S22 Plus: $1,149 $349.99
Galaxy S22 Ultra: $1,349 $349.99
Samsung 75-inch 4K Smart Tizen TV (2022): $849.99 $579.99 at Best Buy
Save $270 – This early Cyber Monday deal has brought this stunning Samsung 75-inch 4K TV on sale for $579.99. It’s the lowest price we’ve ever seen, and it’s incredible value for a 75-inch 4K TV under $600.
LG C2 55-Inch 4K Smart TV (2022): $1,799.99 $1,296.99 at Amazon
Save $503 – This early Cyber Monday deal will let you get your hands on our best TV of 2022 for just $1,296.99. It’s great value, bringing you a stunning OLED display, an a9 Gen5 AI Processor, Dolby Atmos, and voice control.
Apple AirPods Pro 2: $249 $234 at Amazon
Save $15 – This early Cyber Monday deal brings the all-new AirPods Pro down to the lowest price we’ve ever seen. You’ll get improved audio quality and noise cancellation, plus a wireless charging case that generates more than 24 hours of battery life.
Time for Global Shopaholics to hop in!
Add deeply discounted electronics to your virtual shopping cart and have your products shipped to your home with Global Shopaholics this Cyber Monday, or to other locations, without ever having to enter a store. While the “Cyber” in the Cyber Monday Sale implies online-only deals, we know it can be helpful to experience tech in person before buying, so you can shop most of the Cyber Monday Sale and use our equipment testing service, we’ll check the items before packing and consolidate as per your demand which would reduce your shipping costs even more!
